DEVELOPMENT OF VISUAL QUALITY EVALUATIVE ASSESSMENT METHOD IN CAMPUS LANDSCAPE

*Firmansyah Firmansyah  -  Institut Teknologi Bandung, Indonesia
Iwan Sudradjat  -  Institut Teknologi Bandung, Indonesia
Widjaja Martokusumo scopus  -  , Indonesia
Budi Faisal  -  Institut Teknologi Bandung, Indonesia
Received: 7 Aug 2017; Published: 31 Oct 2017.
Open Access
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Section: Articles
Language: EN
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In Vol 19, No 4 (2017): Volume 19 Number 4, November 2017
Statistics: 440 240

Abstract
The design of campus landscape is expected to reflect the institution values, provide the character and the spirit of place to campus environment. It is highly influenced by visual experience and impression of campus environment. There are two methods in landscape visual quality assessment: descriptive assessment method and evaluative assessment method. Both assessment methods cannot be done simultaneously, but as a sequence phase. Descriptive assessment method should be done first to obtain a reference for evaluative assessment method. Landscape visual quality evaluative assessment method is used to measure the level of public assessment about visual quality and visual response. Information Processing Theory is used to develop the visual quality evaluative assessment method and to obtain unified integration between descriptive assessment and evaluative assessment. The development of evaluative assessment method includes the process of comparing, averaging, or determine the ranking of each environmental hue or landscape areas in campus, based on the public or college user community preferences.
Keywords
landscape visual quality; evaluative assessment; assessment method; campus landscape.

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