DOI: https://doi.org/10.14710/jphi.v5i2.245-264

Perolehan Legal Entity dan Legal Product bagi UMKM

*Endang Purwaningsih  -  Fakultas Hukum, Universitas YARSI, Indonesia
Nelly Ulfah Anisariza  -  Fakultas Hukum, Universitas YARSI, Indonesia
Basrowi Basrowi  -  Program Pascasarjana Universitas Bina Bangsa, Indonesia

Citation Format:
Abstract

Pentingnya legal entity dan legal product bagi kegiatan usaha yang kompetitif, tapi masih rendahnya pemahaman pelaku UMKM tentang legal entity dan legal produk yang mereka hasilkan. Penelitian ini membahas bagaimana legal entity dan legal product yang dipahami oleh para pelaku Usaha Menengah Kecil Menengah (UMKM), dan motivasi para pelaku UMKM untuk mendapatkan kedua aspek tersebut. Metode yang digunakan dalam penelitian empiris dengan pendekatan participatoris, pendekatan statute, pendekatan legal-sosiologis, dan sumber data meliputi data primer yang diperoleh langsung dari subjek penelitian. Hasil penelitian membuktikan bahwa literasi atau tingkat pemahaman dan motivasi pelaku UMKM Jawa Tengah terhadap pentingnya legal entity and legal product tinggi dan  model yang tepat untuk memotivasi para pelaku UMKM mendapatkan  legal entity and legal product, adalah pemberdayaan yang terus menerus dengan melibatkan peran stakeholders antara lain, Dinas Koperasi dan UKM serta dinas terkait, perbankan, notaris, perguruan tinggi, perkumpulan UMKM, dan DUDI. Kesimpulannya, legal entity dan legal product telah dipahami dengan baik oleh pelaku UMKM, dan untuk mendapatkan legal entity dan legal produk perlu dukungan dari semua pihak dan pendampingan dari kampus. 

Fulltext View|Download
Keywords: Pengetahuan; Motivasi; UMKM; Legal Entity; Legal Product.
Funding: Universitas YARSI

Article Metrics:

Article Info
Section: Research Articles
Language : ID
Recent articles
Memperkuat Kemandirian Desa: Peran Penting Desa dalam Mewujudkan Bela Negara Penjatuhan Pidana Bagi Pelaku Tindak Pidana Aborsi (Studi Putusan Pengadilan Negeri Nomor 187/Pid.B/2018/Pn Palu) Efektivitas Rapid Test, PCR, Dan Vaksinasi Dalam Perspektif Hak Kesehatan Partisipasi Masyarakat Menuju Negara Kesejahteraan: Memahami Pentingnya Peran Aktif Masyarakat Dalam Mewujudkan Kesejahteraan Bersama More recent articles
  1. Agostino, Mariarosaria., & Trivieri, Franscesco. (2014). Geographical Indication and Wine Exports. An Empirical Investigation Considering the Major European Producers. FoodPolicy, Vol.46, pp.22–36. https://doi.org/10.1016/j.foodpol.2014.02.002
  2. Arrigo, E. (2015). The Role of the Flagship Store Location in Luxury Branding. International Journal of Retail & Distribution Management,Vol.43,(No.6),pp.518–37. https://doi.org/10.1108/IJRDM-08-2013-0158
  3. Glaser, S. (2008). The Role of Branding in the Value Chain. International Journal of Physical Distribution and Logistics Management, Vol.38, (No.9), pp.726–36 https://doi.org/10.1108/09600030810925999
  4. Jayakumar, T. (2016) Behavioral Lessons from Flipkart’s Big-Billion Day Sale. Competitiveness Review, Vol.26, (No.4), pp.453–75. https://doi.org/10.1108/CR-03-2015-0019
  5. Jelinek, J.S. (2017). Art as Strategic Branding Tool for Luxury Brands. Journal of Product & Brand Management,Vol.20,pp.1–29 https://doi.org/10.1108/JPBM-01-2017-1408
  6. Jena, Nihar Ranjan., & Thatte, Lina R. (2018). Performance of the Micro, Small and Medium enterprises (MSME) manufacturing sector in selected states in India: The concept of MSME manufacturing business facilitator (MSME–MBF) Index. Academy of Entrepreneurship Journal, Vol.24, Issue 1, pp.1-22. https://www.abacademies.org/artic les/performance-of-the-micro-small--medium-enterprises-msmes-manufacturing-sector-in-select-states-in-india-6963.html
  7. Lei, Xinghui., Ye, Tingting., & Abimbola, Temi. (2013) ‘The Role of Branding Capability for Innovative Companies. Nankai Business Review International, Vol.4, (No.4),pp.329–348. https://doi.org/10.1108/nbri-01-2013-0001
  8. Maina, Frendah Wangui., Mburu, John., Ackello-Ogutu, Chris., & Egelyng, Henrik. (2019). ‘Producers’ Valuation of Geographical Indications-Related Attributes of Agri-Food Products from Semi-Arid Lands in Kenya. Heliyon,Vol.5,(No.2). https://doi.org/10.1016/j.heliyon.2019.e01218
  9. Manna, Papiya., & Mistri, Tapas. (2017). Status of MSMEs in India, A Regional Analysis. IOSR Journal of Humanities and Social Science, Vol,22, Issue 9, pp.72-82. https://www.iosrjournals.org/iosr-jhss/papers/Vol.%2022%20Issue9/Version-13/L2209137282.pdf
  10. Thanasuta, Kandapa., & Metharom, Pinrada. (2015). Influencing the Willingness to Pay for Private Labels: The Role of Branding. Asia-Pacific Journal of Business Administration,Vol.7,(No.3),pp.197-215. http://dx.doi.org/10.1108/APJBA-10-2014-0123
  11. Neilson, Jeft., Wright, Julian., & Aklimawati, Lya. (2017). Geographical Indications and Value Capture in the Indonesia Coffee Sector. Journal of Rural Studies, Vol.59, pp.35–48 https://doi.org/10.1016/j.jrurstud.2018.01.003
  12. Pitchay, Anwar., Kameel, Ahamaed., Meera, Mydin., & Saleem, Muhammad Yusuf. (2014). Priority of Waqf Development among Malaysian Cash Waqf Donors : An AHP Approach. Journal of Islamic Finance, Vol.3,(No.1),pp.13–22. https://doi.org/2289-2117 (O) / 2289-2109 (P)
  13. Purnawan, Amin., Khisni, Akhmad., Adillah, Siti Ummu. (2020). Penyuluhan hukum Pendaftaran Izin Usaha Mikro Kecil (IUMK) di Kota Semarang melalui Sistem Online Single Submission (OSS). Indonesian Journal of Community Services, Vol. 2, (No.1), pp. 20-32. http://dx.doi.org/10.30659/ijocs. 2.1.1-10
  14. Purnawan, Amin., & Hartono, Kami. (2017). Development of UMKM through Strengthening Aspect of Business Legality (Case Study of Weaving Industry in Central Java). International Journal of Applied Business and Economic Research, Vol.15, (No.24), pp.415-425. https://serialsjournals.com/abstract/48450_29.pdf
  15. Small, J. (2007). Multiple Roles for Branding in International Marketing. International Marketing Review, Vol 24. (No.4),pp.384–408. https://doi.org/10.1108/02651330710760982
  16. Spyropoulou, Stavroula., Skarmeas, Dionysis., & Katsikeas, Constantine S. (2011). An Examination of Branding Advantage in Export Ventures. European Journal of Marketing, Vol.45, (No.6), pp.910–35. https://doi.org/10.1108/03090561111119967
  17. Suharto, Rakhmat B. (2019). Regulation Urgency Concerning Administrative Sanction Guidelines in Space Administration. Jurnal Pembaharuan Hukum,Vol.6,(No.3),pp.411-424. http://dx.doi.org/10.26532/jph.v6i3.9531
  18. Vivien, Delphine Marie., & Biénabe, Estelle. (2017). The Multifaceted Role of the State in the Protection of Geographical Indications: A Worldwide Review. World Development,Vol.98,pp.1–11. https://doi.org/10.1016/j.worlddev.2017.04.035
  19. Yang, Chih-Hay., & Tsou, Wenli. (2017). Does an Own-Brand Produce Higher Profitability? Evidence from Taiwan’s Manufacturing Firms. Journal of Business and Industrial Marketing, Vol.32, (No.7), pp.925–36 https://doi.org/10.1108/JBIM-05-2016-0104
  20. Barnes, A James., Dworkin, Terry M., & Richards, Erick. (2012). Law for Business. New York: Mc.Graw.Hill Irwin
  21. Dornis, Tim W. (2017). Trademark Conflicts; Historical Comparative, and Unfair Competition Doctrinal and Economic Perspectives. United Kingdom: Cambridge University Press
  22. Emanuel, Steven L. (2013). Corporations and Other Business Entities. USA: Wolters Kluwer Law & Business
  23. Soekanto, S. (2006). Pengantar Penelitian Hukum, Jakarta: UI Press
  24. Vadi, V. (2014).Cultural heritage in international investment law and arbitration, United Kingdom: Cambridge University Press
  25. LAPORAN HASIL PENELITIAN
  26. Purnawan, Amin., & Adillah, Siti Ummu. (2019). Problems in the Implementation of MSME Business Legality Registration through the Online Single Submission (OSS) System in Semarang City. Unissula Competitive Research Report. Semarang: LPPM Unissula
  27. Sulistyo, Her., Siyamtinah., & Rahmani, Eny. (2011). Model of Improving Innovation Capability to Improve SME Performance in Semarang City. Second Year Higher Education Competitive Grant Research Report. Semarang: LPPM Unissula
  28. Siyamtinah., & Rahmani, Eny. (2012). Green Business Development Model for Improving Financial Performance and Market Performance. Higher Education Competitive Grant Research Report. Semarang: LPPM Unissula
  29. Widyastuti, R. Kepala Subkor Restrukturisasi Usaha, Dinas Koperasi dan UKM Jawa Tengah. Semarang: 18 Agustus & 16 September 2022
  30. UU Nomor 20 Tahun 2016 Tentang Merek dan Indikasi Geografis

Last update:

No citation recorded.

Last update:

No citation recorded.