THE IMPACT OF NON-TARIFF MEASURES ON THE DEMAND FOR INDONESIAN SEAWEED IN THE INTERNATIONAL MARKET

Rini Dwi Lestari

doi:10.14710/agrisocionomics.v10i1.26640

DOI: https://doi.org/10.14710/agrisocionomics.v10i1.26640

THE IMPACT OF NON-TARIFF MEASURES ON THE DEMAND FOR INDONESIAN SEAWEED IN THE INTERNATIONAL MARKET

*Rini Dwi Lestari

- Master of Science in Agribusiness, Faculty of Economics and Management, IPB University, Bogor, Indonesia, Indonesia

under http://creativecommons.org/licenses/by-sa/4.0.

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Abstract

This study examines the determinants of Indonesia’s seaweed exports to several destination countries, including Chile, China, Denmark, Japan, Spain, and the United States, using panel data regression analysis. The results reveal that export volume is influenced by various factors, such as import prices, population size, per capita income of the importing countries, and non-tariff measures, specifically Sanitary and Phytosanitary (SPS) standards and Technical Barriers to Trade (TBT). Import prices, GDP per capita, and the implementation of SPS and TBT measures are found to negatively affect Indonesia’s seaweed export volume. In contrast, population growth in the importing countries has a positive and significant impact. Key challenges hindering Indonesia’s seaweed exports include stringent SPS requirements, food safety regulations, and product rejections due to contamination and non-compliance with import standards. To enhance the competitiveness of Indonesian seaweed in the global market, it is essential to improve product quality, ensure compliance with international standards, foster technological innovation, and provide targeted support to exporters.

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Keywords: Seaweed Exports; Export; NTMs

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Section: Articles

Language : EN

In Vol 10, No 1 (2026): Maret 2026

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